Market Orientation and Innovators' Success: an Exploration of the Influence of Customer and Competitor Orientation
نویسندگان
چکیده
منابع مشابه
Market Orientation and Innovators’ Success: an Exploration of the Influence of Customer and Competitor Orientation
The concepts of market orientation and innovation and their interrelationship with business success have been explored from a number of perspectives. However, research in this area has not explored the differences between start-up and mature companies. The research study acquired data from over two hundred Chief Operating Officers (CEO’s) and Managing Directors from both start-up and mature com...
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construction and validation of the translation teacher competency test and the scale of students’ perceptions of translation teachers
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ژورنال
عنوان ژورنال: Journal of technology management & innovation
سال: 2011
ISSN: 0718-2724
DOI: 10.4067/s0718-27242011000300004